The Bias Cut: what is in a name?

  • By The Alchemist About Town
  • 05 Jul, 2017

The Fashion Edit : inspiring women everywhere - style has no age

Hello and welcome to Day 3 of the Fashion Edit: inspiring women everywhere - style has no age.
Today we talk with Jacynth about 'The Bias Cut '  - What’s in a name? What's in a cut?  

Q: Hello again, I thought we go a bit frivolous and talk about The Bias-Cut -  "What’s in a name? That which we call a rose by any other name would smell as sweet.”

A: Hello,  yes we all know that immortal Shakespeare line. But let’s get real for a minute: names are pretty important.
From your own to that of a brand, a name is ingrained in one’s identity. So when you start up your own business, obviously coming up with a good, punchy name is integral.
Fortunately “the-Bias-Cut.com” has been frequently complimented; a double entendre of being both a technical fashion term, and referencing our aim to cut through the age bias within the Fashion Industry.

Q: That is great. Do people know then what is a Bias Cut?

A: Well, what I have found is, beyond knowing it’s a technical term, some people don’t know what it actually means to cut on the bias.

Q: So what is it then?

A: In short, it’s the technique of cutting on the diagonal grain (at 45 degrees) of the fabric rather than the straight and cross grains. The technique causes the fabric to fall and drape in a way that creates a slinky silhouette.

Q:  Wow, thanks. Is this cut used for "everyday type of dresses"?

A: A bias cut is commonly used for sexy nightgowns and seductive dresses. The cut causes dresses to caress the curves and delicately flow, making it ideal for these types of garments.Cutting on the bias gives fabric more of a stretch, so it takes skill to be able to successfully adopt the technique. If not sewn correctly, it’s possible for the hems and seams to bunch and twist.

Q: When did the cut become popular?

A: It was ‘invented’ by Parisian couturier, Madeleine Vionette, in 1927 and became a popular 30s shape;  it’s worth noting how revolutionary it was at the time – for garments to drape and move in the way that Vionette’s did, in contrast to the square, androgynous silhouettes of the 20s, really would have caused a stir . And that’s certainly what we hope to do with the-Bias-Cut.com – so it’s a rather fitting name all round don't you think?!

Indeed Jacynth, indeed....

Join us tomorrow for some more fashion talk,  au revoir et à bientôt, bisous xxx

The People Alchemist Blog

By The Alchemist About Town 22 Sep, 2017
I am so utterly delighted that my book is now out, available to order both on paperback and on Kindle edition just in time for Business Women's Day - YES!!!!!! :-) 

STOP IT! It's all in your head   is my labour of love and my way to encourage, inspire and empower women to achieve what they want professionally and not be confined by societal, religious, family paradigms of what " women should do/are like" and, most importantly, the restrictions in their head.
If that is being CEO of a Global Company or a stay-at-mum or Director of Paperclip ( whatever grabs your fancy) so be it.

Writing this book was also a personal challenge ( the 30 days thingy) which confirmed to me once and for all that you can really do whatever you set your mind to, if you really want to that is.

Couple of tips for writing a book from me:
  • write about what you are passionate about, you know more than you think.
  • free-write about the parts/chapters in the book you like the most and you are most interested in first - that will give you a great boost at the beginning - you can edit and add the boring bits later - by then most of the book will be almost there
  • keep your own voice - write as you speak so to speak ( people do need to understand you though..)
  • keep an open mind, ideas will flow into you mid-way through the project
  • a deadline and going public is good to beat procrastination ( but if that stresses you out too much don't do it) - the deadline certainly helped me.
You can do it too!!!

If anyone would like to be part of the book launch, the event is live on Eventbrite and you can buy an Early Bird ticket now:
SMASH YOUR CEILING - #STOPITBookLaunch 
Thursday 12 October at 18.30
Business Design Centre
Islington
London

To pre- e-meet other super fab women in business attending the event, please use the following hashtags:
#SMASHYOURCEILING
#STOPITBookLaunch
#BDCWorks

I'm so excited about this book and I genuinely hope you will like it- I hope to meet you soon, in person or through the pages of my book.

Laura x


#Hustle #GirlBoss #SmashThatCeiling
  #SmashYourCeiling
STOP IT! It's all in your head 
#dreambig #believe #youcan



By The Alchemist About Town 19 Sep, 2017
The time is getting closer and closer to the release of   STOP IT, It's all in your head   my new book ( 22 September for Business Women's Day - US) .

I have now  received the proof copy of the paperback which looks absolutely fabulous: a couple of things to correct but overall I am super happy with the result.
A lot of marketing to do now between Facebook, Twitter, Instagram and Google+ ( which is PS: looking like more work than the actual writing of the book).

The book event/launch/talk is live on Eventbrite and you can buy an Early Bird ticket now:
SMASH YOUR CEILING - #STOPITBookLaunch 
Thursday 12 October at 18.30
Business Design Centre
Islington
London

To pre- e-meet other super fab women in business attending the event, please use the following hashtags:
#SMASHYOURCEILING
#STOPITBookLaunch
#BDCWorks

I'm so excited about this book and I genuinely hope you will like it.

Laura x


#Hustle #GirlBoss #SmashThatCeiling
  #SmashYourCeiling
STOP IT! It's all in your head 
#dreambig #believe #youcan



More Posts
Share by: